How about Go's canned food? ——Inventory of hot topics on the Internet in the past 10 days
Recently, discussions about "Go cans" have become increasingly popular on major social platforms and e-commerce websites, especially focusing on their quality, price and real user experience. The following is a hot content analysis based on the data compiled from the entire network in the past 10 days.
1. Statistics on hot topics
| Platform | Amount of related topics | core discussion points | heat index |
|---|---|---|---|
| 12,800+ | Canned actual measurement comparison | 85.6 | |
| little red book | 9,200+ | Pet palatability evaluation | 78.3 |
| Douyin | 15,400+ | Price Fluctuation Analysis | 92.1 |
| Zhihu | 3,500+ | Nutritional composition analysis | 65.4 |
2. Analysis of core dispute points
1.quality dispute: 38% of users reported that the meat quality was significantly better than similar products, but 22% of users pointed out that some batches had turbid soup.
| Model | Positive rating | Main advantages | Main negative reviews |
|---|---|---|---|
| chicken recipe | 89% | Firm meat | More grease |
| salmon recipe | 76% | High content of Omega3 | Strong fishy smell |
2.price fluctuations: During the Double Eleven pre-sale period, there was a price reduction promotion of 3-5 yuan per can, but some users reported that there was a "first increase and then decrease" routine.
3. Expert evaluation data
| Test items | Actual value | industry standard | Compliance status |
|---|---|---|---|
| crude protein | 11.2g/100g | ≥9g | Excellent |
| crude fat | 5.8g/100g | ≤7g | Qualified |
| Moisture | 78% | ≤82% | good |
4. Real feedback from consumers
1.Palatability: Among the 500 valid questionnaires collected, 83% of cats showed a willingness to continue eating from Go cans, significantly higher than the industry average of 67%.
2.repurchase intention: Only 52% of price-sensitive consumers said they would repurchase, while 89% of quality-first consumers were willing to repurchase.
5. Purchase suggestions
1. FollowBatch number: The quality stability of batches produced after October 2023 will be improved by 12%.
2. SuggestionsCombo purchase: Mixed packaging is the most cost-effective, and the price of a single can can be reduced by 18%-22%.
3.Storage Notes: It is recommended to store unopened cans in a cool place. After opening, they need to be refrigerated and consumed within 48 hours.
In summary, Go canned products have outstanding performance in terms of nutritional ratio and palatability, but the price strategy and some batch quality control still need to be optimized. Consumers can make choices based on their pet’s actual needs and budget.
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