What brand of earrings are good-looking? Recommended popular earring brands and styles in 2023
According to recent social platform and e-commerce data, the popularity of earrings as fashion accessories continues to rise. This article combines hot topics on the Internet in the past 10 days, and compiles a recommended list of the most popular earrings for you from the perspective of brand reputation, design style, price range and other dimensions.
1. Top 5 earring brands that are hotly discussed on the Internet
| Ranking | brand | Popular series | price range | Platform discussion volume |
|---|---|---|---|---|
| 1 | APM Monaco | Meteor series, asymmetric design | 800-2000 yuan | Xiaohongshu 28w+ notes |
| 2 | Swarovski | Devil's Eye, Swan Series | 500-1500 yuan | Weibo hot search#Celebrity Same Style# |
| 3 | HEFANG | Tableware series, fruit shapes | 600-1800 yuan | Douyin views 120 million |
| 4 | ZARA | Minimalist geometry, acrylic material | 99-299 yuan | Taobao weekly sales volume is 50,000+ |
| 5 | Chow Sang Sang | Ancient gold, zodiac series | 2000-8000 yuan | Popular items in the live broadcast room |
2. Guide to matching earrings in different scenarios
| Usage scenarios | Recommended materials | Popular styles | Matching skills |
|---|---|---|---|
| Workplace commuting | Pearl/18K gold | Single pearl earring, simple lines | Choose compact styles within 3cm |
| date party | Crystal/Zircon | Draped, asymmetrical design | Paired with a necklace of the same color |
| Daily leisure | Resin/Acrylic | Cartoon shapes, colorful geometry | Can be mixed and matched with different styles |
| important occasion | Diamond/Platinum | Classic earrings, tassel style | Avoid too many other accessories |
3. Analysis of consumer purchasing concerns
According to the latest user evaluation data on e-commerce platforms, consumers mainly focus on the following dimensions:
| Factors of concern | Proportion | Typical comments |
|---|---|---|
| Design uniqueness | 38% | "This asymmetric design will not conflict with the style" |
| Wearing comfort | 25% | "Ear acupuncture material has low allergy rate" |
| Cost-effectiveness | 22% | "Same quality and half cheaper than in stores" |
| brand awareness | 15% | "Sending gifts requires big-name packaging" |
4. Earring fashion trends in 2023
1.natural elements: Leaf and flower-shaped earrings increased by 120% compared with last year
2.Y2K style revival: Search volume for colorful acrylic and exaggerated shapes doubled
3.Smart wear: New earrings with heart rate monitoring function launched
4.Sustainable materials: Recycled metal earrings have become the new favorite of environmentalists
5. Purchase suggestions
1. For sensitive skin, it is recommended to choose medical titanium steel or 18K gold material
2. Long-line earrings are suitable for round faces, while round styles are recommended for square faces.
3. Pay attention to the brand’s after-sales service (such as free cleaning, accessory replacement)
4. Look at the actual photos of the buyer’s show to avoid color difference problems
The latest data shows that the search popularity of earrings category has increased by 65% year-on-year in the past week, indicating that more and more consumers are beginning to enhance their overall look through exquisite accessories. It is recommended to choose the brand style that best suits you based on your personal budget and style preferences.
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