How about Haier color TV?
In recent years, with the popularity of smart homes and consumers' pursuit of high-quality life, color TVs, as the core equipment of home entertainment, have attracted much attention for their performance and brand selection. As a well-known home appliance brand in China, how are Haier's color TV products performing in the market? This article will analyze the advantages and disadvantages of Haier color TVs from multiple dimensions such as performance, user reviews, price and market performance, and attach structured data for reference.
1. Haier color TV market performance

According to the hot topics and search data on the Internet in the past 10 days, Haier color TVs are mainly focused on three aspects: picture quality, smart functions and cost-effectiveness. The following is a comparison of Haier color TVs with other mainstream brands:
| brand | Attention (%) | Positive rating (%) | Average price (yuan) |
|---|---|---|---|
| Haier | 18.5 | 89.2 | 3500-6000 |
| Xiaomi | 25.3 | 87.6 | 2500-5000 |
| TCL | 20.1 | 88.9 | 3000-7000 |
| sony | 15.7 | 91.5 | 5000-15000 |
2. Core advantages of Haier color TVs
1.Image quality performance: Haier color TVs generally use 4K HDR technology, and some high-end models are equipped with OLED screens, which have excellent color reproduction and contrast.
2.Smart functions: Built-in AI voice assistant, supports multi-platform content integration (such as iQiyi, Tencent Video, etc.), and the operation is smooth.
3.After-sales service: Relying on Haier Group’s national service network, after-sales response is fast and the warranty policy is transparent.
3. User feedback and shortcomings
According to user reviews on e-commerce platforms and social media, the advantages and disadvantages of Haier color TVs are as follows:
| Advantages | Mention frequency (%) |
|---|---|
| Clear picture quality | 72.4 |
| System smooth | 65.8 |
| High cost performance | 58.3 |
| Insufficient | Mention frequency (%) |
|---|---|
| More ads | 41.2 |
| Average sound quality | 33.7 |
| Ordinary appearance design | 22.5 |
4. Recommended popular models
The following are three Haier color TV models with good sales and reputation recently:
| Model | screen size | Core functions | Price (yuan) |
|---|---|---|---|
| Haier LU55C71 | 55 inches | 4K HDR, AI voice | 3999 |
| Haier LE65K6 | 65 inches | OLED, Dolby Vision | 7999 |
| Haier LU43F6 | 43 inches | Smart screen projection | 2199 |
5. Purchase suggestions
1.Limited budget: You can choose a 43-55-inch mid-range model (such as LU55C71) to meet your daily movie viewing needs.
2.Pursue picture quality: It is recommended to choose high-end models with OLED screens (such as LE65K6), but please note that the price is higher.
3.Pay attention to advertising issues: You can reduce system advertising interference by purchasing a membership or connecting an external TV box.
In summary, Haier color TVs have outstanding performance in picture quality, intelligence and after-sales service, and are suitable for home users who value practicality and cost-effectiveness. If you have higher requirements for sound quality or appearance design, you can compare high-end products from international brands such as Sony and Samsung.
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